Journalism
Over
the last couple of decades I have written for many independent as
well as in-house company newspapers and magazines about business
issues. I've written everything from news items and feature articles
to advertorials and reviews. I am also a co-author of the book,
'Women in Management' published by Heinemann.
I
can cover every aspect of producing an article from researching
a subject, interviewing people and writing the article, to ghosting
or editing articles written by others.
Independent
publications
I
have written for the following independent publications:
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- 3i
- Accountancy
- Creative
Review
- Design
Week
- Financial
Times
- Investors
Chronicle
- Investor
Relations
- Marketing
- Marketing
Week
|
Corporate
publications
My
work for corporate publications includes magazines produced by blue-chip
companies
such as:
Click
here to download a complete Unilever article. |
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To
open this PDF file [300k] you require Adobe Reader. Click
the icon on the left to download this free software. |
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- AstraZeneca
- BP
- DHL
International
- GlaxoSmithKline
- ICI
- Institute
of Directors
- KPMG
- Shell
- Unilever
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My
aim is to write lively copy that people will enjoy reading.
With a few exceptions, everything I write is for business
people. Quite often I am explaining relatively complex ideas
or concepts to non-specialists. I take the view that as long
as I can understand a subject, I can convey it in a way that
readers will find interesting and easy to follow.
I
have covered a wide range of subjects including:
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- branding
- business
issues
- company
profiles
- corporate
community involvement
- corporate
social responsibility
- design
- diversity
- education
- environmental
issues
- equal
opportunities
- human
resources
- management
buy-outs
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- marketing
- market
research
- new
product development
- packaging
- personal
profiles
- pharmaceuticals
- recruitment
- science
- share
ownership
- small
businesses
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